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Winning The Game Of Life
-by Dr P Balachandran

This is a small treatise dealing with one of the most complex problems faced by one and all viz. Winning in life. It attempts to probe deeply into the genesis of discord causes of unhappiness and reasons for failures in our day to day life. It takes the reader through a quick tour over the issues, options and choices normally available in one’s life. It tries to depict the rules of the game called life at the ground level and caution about the pitfalls that await an unwary traveller. It gives such insights so that one does not actually lose in life. The book finally outlines step-by-step strategies to achieve lasting peace of mind, harmony and happiness in one’s life. The core theme of the book is winning through harmony in the journey of life  

Price Rs 95.00   Edition (June 2002)

Book is also available in Mumbai at Strand Book Stall, Fort and Granth Book Stall, Goregaon (W).



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CRM in Financial Services: A Practical Guide to Making Customer Relationship Management Work
-by Merlin Stone & Bryan Foss

CRM has been one of the strongest areas of management focus in financial services companies all over the world in the last five years and is forecast to continue to be so for the next five years. But many companies are struggling with their CRM programs. Typically they have rushed ahead with the purchase of new CRM systems, and have not done the work to ensure that these systems will be deployed effectively. Most show weaknesses in one or more of the following areas – market analysis, marketing strategy, distribution channel management, program planning, people, processes, data management, understanding the customer’s perspective, and measurement. Written by topic experts from all over the IBM world, this book provides many ideas about how to improve CRM, shows how to avoid the main problems, and also challenges some of the conventional wisdom about what is happening in the financial services market. Bryan Foss and Merlin Stone are two of IBM's leading experts on CRM in financial services.  

Price $95.00   Edition (August 2002)

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Financial Services Information Systems
- by Jessica Keyes (Editor)

The calculus of IT support for the banking, securities, and insurance industries has changed dramatically and rapidly over the past few years. Here, in this exhaustive new guide and reference book, industry guru Jessica Keyes gives you the no-nonsense scoop on not just the tried and true IT tools of today, but also the up-and-coming "hot" technologies of tomorrow, and how to plan for them.Financial Services Information Systems addresses challenges and solutions associated with:osupporting the self-service revolution by servicing kiosks and ATMs efficiently and economically,ostraight-through processing for the securities industry,ooutsourcing business communications in the insurance industry,odistributed integration as a cost-effective alternative to data warehousing, andoputting inbound fax automation to work in financial organizations.  

Price $99.95   2nd edition (March 24, 2000)

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Risk Management in Banking
-by Joel Bessis

This new edition has been fully revised and updated to reflect new developments in the field, the latest research, and the changing emphasis in current practice. It considers all aspects of risk management, a vital topic within the banking industry, including: asset liability management, risk-based capital, value at risk, loan portfolio management, credit risk, market risk, interest rate risk, liquidity risk, fund transfer pricing, and capital allocation.

List Price: $49.95   2nd edition (March 15, 2002)

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Credit Risk Measurement: New Approaches to Value at Risk and Other Paradigms
-by Anthony Saunders, Linda Allen

Credit risk management and portfolio decisions on credit assets have become far more complex and controversial in recent years. Tony Saunders has written an important cogent summary and analysis of the various new models that have emerged in recent years to tackle these complexities. Never has this type of analysis been more relevant-a must read for credit practitioners, banking regulators, and researchers of financial institutions and markets.

List Price: $69.95, Special Price: $48.97   2nd edition (March 15, 2002)

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