Banknet Group releases Social Awareness Film (CSR Film) on Financial Inclusion
Mumbai, December 25, 2011:
Banknet Group has today released shorter version of the film “Har Ghar Mein Ho Khata” (Every Household needs to have a Bank Account) for public viewing. .
Banknet Group & Six Sigma Films have produced this social awareness film (CSR Film) on Financial Inclusion to encourage people from villages to open accounts with banks. V
It is a musical short film in backdrop of a village choupal and an Antakshari. Banknet Group has taken this financial inclusion initiative with a vision to inform, & educate the rural masses about banking facilities, loans in an entertaining way. This film is also aimed towards promoting the habit of savings.
According to Mr Anurag Khanna, Founder & Chairman & MD of Banknet Group/Six Sigma Films, visual medium has always been the most effective when it comes to capturing the audience’s attention. This initiative is in line with the major financial inclusion campaign of Reserve Bank of India & Government of India. It is also in line with RBI’s broad goal of obliterating money lenders from the rural areas & positioning bank as the main money lending institution.
You can watch “Har Ghar Mein Ho Khata” Film by - Clicking here
We as a company lead from ideation to production of the CSR activities on the 360 degree level. We aim to assist the industry in their Corporate Social Responsibility initiatives by coming up with relevant TVCs, short films, theatre shows & events. To read more about our CSR services Click Here
If you are interested in producing AD Films, TVCs, Corporate Films, CSR Films, Educational Films, please contact at info@sixsigmafilms.com . For more... Click here. (Six Sigma Films is a Film Production House and is promoted by Banknet Group)
(This is a press release from Banknet Group )
