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Name : Madhav Nair
Subject: BPO in Indian banks
Message : Banks shifting to BPO was logical, as a first step most global banks centralized operations and branches became outlet for sales and service only. The next logical step was to hive off the operations to a separate company.

The benefits of centralizing and outsourcing are more or less similar

a)To reduce costs
b)standardize process
c)hive off non core activities
d)improve sales and customer services

Centralization and Outsourcing also in an indirect way gets linked to the banks channel and automation strategy.

Banks like Citi, SCB and HDFC have done this very effectively.




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