Why do you need CSR?
Bridges the company with its consumer and investor: There is growing expectation from the organizations to behave responsibly & CSR works as a Ethics Certificate for the same
Shifting paradigm of Consumer awareness: The Shift from corporate consumerism towards 'Green' and 'Ethical' consumerism has made the corporate to be green and ethical for consumer acceptance.
Legislation: CSR covers Health & Safety , Environmental Protections , Sustainability surety and helps visibility of Codes of Practice
Globalization: Adoption of 'Best Practice', Consumer & Legal Acceptance makes a easy way through the global market and helps reorganization.
There are various business advantages of CSR :
• Brand Differentiation
• Investment in ‘ethical brand equity’
• Brand building
• Build brand loyalty
• Reputation and brand attractiveness
• Business Development
• New markets, products and services
• Better management and conservation of strategic assets
• Better internal and external relationships
& many more
The Ministry of Corporate Affairs in India has stated that the Companies Bill, 2009 should include mandatory provisions for every company having a net worth of Rs. 500 crores or more, or a turnover of Rs. 1,000 crores or more, or a net profit of Rs 5 crores or more in a year, to ensure that every year at least 2% of its average net profits during the three immediately preceding financial years shall be spent on CSR activities as may be approved and specified by the company.
>>> HOW WE CAN ASSIST YOUR CSR INITIATIVES
We have released Social Awareness (CSR) Film on Financial Inclusion to spread banking awareness in villages. To view the Film - Click here.
If you are interested in producing AD Films, TVCs, Corporate Films, CSR Films, Educational Films, please contact us at CSR@banknetindia.com.